"Promoting Tourism in Newfoundland and Labrador Webquest"

Cape Breton University EDU 537
Winter 2008
D. Welshman & C. Young
 Introduction Task Process Resources Evaluation Teachers

Introduction:

The present Progressive Conservative government of Danny Williams is currently undertaking a major initiative to promote the tourism industry in Newfoundland and Labrador to help attract tourists to our wonderful province. A major component of this tourism campaign strives to create an awareness for current residents of the attractions within the province. And in so doing, encouraging them to "be a tourist at home." To complete this task, the Provincial Departments of Tourism and Education have decided to develop communication packages that will showcase our province. To cut down on costs, they have decided to award contracts to three provincial Communication Technology 2104 classes too develop the tourism packages.

Congratulations, you have been chosen from an extensive list as one of the three schools to help develop this province-wide initiative.

Your Task:

Each group will be responsible for conducting research on one aspect of tourism in Newfoundland and Labrador as outlined in the twelve topics provided below. Using this research, groups will develop a tourism package which will include:

bullet Website (3 pages minimum; 5 pages maximum) with original graphics
bullet A poster or flyer promoting the tourism site you have chosen.
bullet Brochure describing the main features, attractions, and events at your chosen tourism site.
bullet A one paged-newsletter informing the public of the new media campaign.
bullet A 30 second audio message promoting one aspect of your tourism topic.

 

Process:

1. Your  Communication Technology 2104 class will be divided into twelve groups with each group being given pre-selected tourist site.

2. As outlined above, each group will have five main assignments to complete as a part of this project.

3. Groups members must take a team approach when developing the various projects for their package such as initial research, design layouts, color schemes, webpage style & graphics, etc.

Important notes to remember

bullet When developing the webpage it is essential that you use your current knowledge of the Microsoft FrontPage for initial design. In addition, your knowledge of Adobe Photoshop will be essential when developing graphics for your website. Graphics include webpage banners, buttons, or a combination of pictures and text. These must be original and developed by the group.
bullet Posters, flyers, brochures, and newsletters will be produced using Microsoft Publisher. These four projects must contain the original text, wordart, clipart or other images relating to the particular topic. All text for these components must be original based on group research. Plagiarism from other sources will not be tolerated and as such will be graded accordingly.
bullet Tourism audio messages will be created using Adobe Premiere audio/video software and Cool Edit Pro. In addition, a variety of sound effects and traditional Newfoundland music must also be incorporated into the audio message to accompany the recorded text..

 

Resources:

Listed below are links to resources to be used by Communication Technology 2104 groups when completing this project.

Topic 1: St. John's Tourist Attractions
Topic 2: Cape St. Mary's Ecological Reserve
Topic 3: Gros Morne National Park
Topic 4. Newfoundland Festivals
Topic 5. Terra Nova National Park
Topic 6: Hiking Trails
Topic 7: Winter Fun
Topic 8: Boat tours
Topic 9: Hunting in Newfoundland and Labrador
Topic 10: Fishing in Newfoundland and Labrador
Topic 11: Colony of Avalon
Topic 12: L'Anse aux Meadows

 

 Evaluation:

The following links take you to the evaluation requirements for each project component.

bullet Webpage evaluation
bullet Poster / flyer evaluation
bullet Newsletter evaluation
bullet Brochure evaluation
bullet Audio presentation evaluation

Teachers:

This section contains information for teachers who are interested in developing and incorporating webquests into their curriculum.

Check out the links below:

bullet Curriculum outcomes achieved through this project.
bullet General Skill development & Points to remember

 

Back to Welshman's EDU 537 E-Portfolio
 

Back to Young's EDU 537 E-Portfolio